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ABOUT
I am an experienced product marketer and B2B, SaaS content strategist here at KFG Consult. From strategic planning to detailed frameworks, I can help build your brand, launch your products, elevate your content, and engage your customers with the right message.
Since 2007, I’ve been helping brands, agencies and media companies use data to understand the impact of their marketing campaigns and improve the effectiveness of their efforts. A storyteller at heart, I love helping companies talk about complex things in an easy-to-understand way. I’ve written published commentary on the impact of short-form video content, the future of a world without cookies and the importance of humor in ad campaigns. I have presented industry-defining thought leadership, moderated panel discussions, and have spoken at events including the ARF AudiencexScience and SHOPPER.
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See my full work history here.
Visit the partnership page for examples of my work.
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CLIENT TESTIMONIALS
See more partnership examples here
"Kate Ginsburg has been an integral driver in Tubular's growth this year with her contributions to our marketing activities. She is a true collaborator, with a strong perspective on key issues facing the industry today. The content programs she produced for us led to a +30% increase in pipeline generation over last year, directly influenced new business for Tubular, and received rave feedback from internal teams and clients alike. I'm delighted for the continued opportunity to work with Kate."